MyCaribbeanScoop Website Facebook Page DR Kingsley Chin

Caribbean Related Website

Promoting uplifting stories about the Caribbean was not my initial motive for this project. This started as an experiment (finetune my website development/management and SEO skills). After a few months I decided to create a fully functional website.

I started this website in 2016 with the hopes of promoting social activism throughout the Caribbean.

Over the past few years, I have used the site to test various techniques (Facebook Ad targeting and retargeting, experiments with Google Analytics, A/B Content test (Content Strategy), SEO and Website Traffic Load Balancing.

I also experimented with building a customized Ad targeting platform using Perfect Audience, AdPlugg, and Revive Adserver: Free Open-Source Ad Server

At its peak usage, the website attracted more than 150,000 visits per month. Currently There are approximately 18,000 Facebook Fans for MyCaribbeanScoop Page

MyCaribbeanScoop is a website dedicated to sharing inspirational and promoting uplifting stories about the Caribbean.